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Rimbey set to change advertising methods with new bylaw

Deadline for written submissions set for Aug. 17
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By Emily Jaycox for the Rimbey Review

The town will hold a public hearing on a new advertising bylaw Aug. 28 at 5 p.m. that would allow additional methods of advertising.

Recent changes to the Municipal Government Act (MGA) allows municipalities the ability to make changes to their advertising bylaws, according to development officer Liz Armitage.

The town has been posting notices online and at the front desk for years, says Armitage.

“We’re just formalizing what we’re already doing,” she said.

“It’s just good practice.”

Section 606 of the MGA makes it mandatory for a municipality to give notice of certain bylaws and public hearings, and other items, by advertising in a newspaper or other locally circulating publication.

“(The bylaw) doesn’t exclude the town from advertising in the paper, it’s in addition to,” said Armitage.

Section 606.1(1) allows for a council to provide for one or more methods, which may include electronic means, for advertising proposed bylaws and other items under section 606, by making a new bylaw.

The bylaw proposes two methods of advertising those items: posting on the town’s website, and posting notices on the doors and at the front counter of the administrative office.

However, it does not list the newspaper as a method of advertising for those items identified in section 606.

The proposed bylaw reads, in part “Council is satisfied that the advertising method set out in this bylaw is likely to bring matters advertised by that method to the attention of substantially all residents in the area.”

“I think it’s only to go with what we already do,” explained Coun. Gayle Rondeel, adding that the town already posts notices on its website and on the front doors.

“[We] will still continue to advertise with the Rimbey Review, or whatever local paper there is,” said Rondeel.

A copy of the bylaw can be found under “important notices” on www.rimbey.com.

The deadline for written submissions on this bylaw is on or