Organizer and Rimbey local John Browne is spearheading the event, encouraging all auto enthusiasts to participate and get out their lawn chairs for a car parade rolling through each community. This is free for anyone wanting to participate and drive in, no matter the make or model car, it just has to be a street-legal vehicle. Staging will start around 6:30 p.m. at the Peter Lougheed Community Centre in Rimbey, departing at 7 p.m. and heading to Eckville, expecting to arrive at the Eckville Junior Senior High School around 7:30 p.m. The next stop to hit will be Sylvan Lake, off Highway 11A, coming down through the far west end of Lakeshore Drive and then down 47th Avenue, with the intent to end up at the Walmart parking lot around 8:15 p.m. The last stop on the cruise will be Bentley via Highway 20 to Highway 12 and meeting up on the far northeast end of Bentley’s main street across from the town hall and park. After the Bentley meet up, the cruise will return to Rimbey.
Rock’n Rimbey has so much going on for the weekend, there was a cruise planned pre-COVID, when Rock’n Rimbey had become a pivotal summer event. In speaking with the organizers of the event, the Rimbey Lions Club, Browne had mentioned the idea of the cruise night returning to Rock’n Rimbey.
“If this first annual run is a success. I would like to see it grow, as the weekend events draw large crowds to Rimbey’s downtown core. The higher the car count, the cooler the parade.” said Browne
Browne is excited about the revival of the weekend’s events, as the old 1950s to 1970s cars are becoming more popular within his age category and the reminiscing of his youth, which Browne says is for all ages. Notably, Browne is a car buff himself, with a 1990 Monte Carlo and most recently his new 2021 Ford Mustang, which he will be driving the night of the cruise.